WHAT

According to world-renowned management consultant, Peter Drucker, “Marketing is the only distinguishing and unique function of business…There is only one valid definition of business purpose and that is to create a customer.”

While the significance of marketing in today’s business world can never be overstated, it is the precise understanding and appreciation of marketing management that needs to be accentuated. Marketing management allows an organization to track, review and analyze their marketing resources and activities.

We believe that developing a marketing strategy is vital for any business. Without one, your efforts to attract customers are likely to be haphazard and inefficient.

The focus of our strategy is making sure that your products and services meet customer needs and developing long-term and profitable relationships with those customers. To achieve this, you will need to create a flexible strategy that can respond to changes in customer perceptions and demands. It may also help you identify whole new markets that you can successfully target.

The purpose of our marketing strategy should be to identify and then communicate the benefits of your business offering to your target market.

Once we have created and implemented your strategy, we monitor its effectiveness and make any adjustments required to maintain its success.

This helps you identify which customers to focus on and your key objectives in reaching them. It explains what to include in your marketing strategy and how it can be used as the basis for effective action.

We anticipate, analyze and interprete public opinion, attitudes and issues that might impact, for good or ill, the operations and plans of the organization.

Counseling management at all levels in the organization with regard to policy decisions, courses of action and communication, taking into account their public ramifications and the organization’s social or citizenship responsibilities.

We research, conduct and evaluate, on a continuing basis, programs of action and communication to achieve the informed public understanding necessary to the success of an organization’s aims. These may include marketing, financial, fund raising, employee, community or government relations.

We plan and implement the organization’s efforts to influence or change public policy. We set objectives, plan, budget, recruit and train staff, develop facilities — in short, we manage the resources needed to perform all of the above.

We have extensive experience in designing corporate identity and we have talented designers to create a solution for you that will be aesthetically pleasing, eye-catching and easy to remember. And that means that your company will have a stronger voice and an impressive image.

The areas we work in include:

• Logo design
• Development of custom fonts
• Selection of corporate colors
• Letterhead and envelope design

Our projects invariably start with research of your business, you industry, competition and target audience — these are the factors that we take into account when proposing various design ideas for you to choose from. We design with brand recognition in mind while our extensive research will make sure your brand will be both unique and appealing for the target audience.

Whatever the scope of your project is, we will make sure that your new corporate identity will not only be appealing and impressive but will also comply with cultural and demographic specifics of your target audience.

Besides, we can accompany final creative solutions with detailed corporate identity guidelines for you to be able to build new products.

The words, the headlines, the body copy, they all fall to the copywriter to craft. At the start of any job, the copywriter is focused on big ideas and visual thinking. It’s just the way it is. Many great visual executions in advertising have come from copywriters.

The copywriter is often more of a catalyst for big ideas. That’s usually because the writer is more familiar with most of the material, because at some point they’ll have to write about it, be it on a website or in a brochure. And strategies often come from a collaboration between writers, planners and account management.

Our people are creative thinkers. Let them write for you the text you need. Don’t ever think that if somebody just knows who to write, it means in the same time that he can become also a good copywriter.

You have an idea but you don’t know how to make it real in order to earn money? W can get your idea and make it happen successfully.

If in the other hand you don’t have an idea, don’t hesitate to contact with us. We can discover your talent and think the best idea for you so as to create your own business.

Our technical teams are highly skilled and experienced in the latest and most demanding web environments. We have extended experience in setting up and integrating solutions for news portals and web sites while we have architected complex and high performance infrastructure setups leveraging various application servers.

We specialize in creating premium quality web portals, rich media web sites and e-commerce stores that effectively combine user experience with state-of-the-art web design.

We are working based on specific methodologies and processes including analysis sessions, user experience studies, structural and navigational research, information architecture, graphics and interaction design, ensuring a risk free high project.

Smartphones and Tablets have radically changed the way we see and create our web products. Be it a content website or a company app, our clients benefit from our outstanding tailor-made services which make their products multi-screen ready. We stay ahead of the game completing your web presence by offering suitable mobile versions of your web properties, bearing in mind the restrictions as well as the advantages of latest technologies and new devices.

Our state-of-the-art digital studio facility allows us to create a wide range of video, motion, audio, 3D, and computer graphics tailored to our exacting standards, at costs that are much lower than those accrued by hiring an outside production company.

We place a special focus on social media and digital product innovation, and we’re always on the lookout for new ways to connect consumers and brands. We trend in technology and consumer behavior to identify opportunities for clients in social media environment. Our goal is to effectively place your company on the social media map and implicate tactics that will increase brand awareness and customer experience. We take advantage of our deep knowledge and experience of the web and offer social media & online marketing solutions that will satisfy the most demanding budgets and deadlines. We offer realistic solutions according to your requirements, taking under consideration all social networks advantages and limitations as well as the latest tools, apps and platforms.